Nouvatan has been a leading brand in the UK Spray Tan market for many years. They focus on the strength of their customer loyalty and growing their reach to embrace other professionals seeking a UK-manufactured product that consistently attracts impressive reviews.
The many variations in product strength and size have often created challenges for customers searching for their ideal solution. We approached this challenge from a different standpoint and laid out all the options with easily selectable buttons to filter a product to a unique choice. Retaining the ability to switch between options easily, enables the customer to discover new combinations.
Introducing a new slide in ‘side cart’ helps customers keep track of their cart contents without navigating away from the current page, reducing clicks and page loads.
A simple graphic keeps the customer informed as they approach the free shipping threshold, and a range of different shipping options makes a purchase as attractive and affordable as possible whilst providing time-sensitive delivery as and when required.
Spray Tan Training is a vital part of their service to customers seeking a new career. We developed a brand new Training Directory designed to help customers discover local trainers and book their training sessions.
With new payment options, including dynamically calculated Klarna payments, a fresh FAQs section, a revised ‘Advice’ blog, and more information generally available around the website, the entire shopping experience has been updated and improved.
